Universal Pictures aired a Super Bowl spot for Dr. Seuss’ The Lorax, opening in 3D, 2D and IMAX 3D theaters on March 2nd. The big screen adaptation features the voices of Danny DeVito, Zac Efron, Ed Helms, Taylor Swift, Rob Riggle and Betty White.
The animated adventure follows the journey of a 12-year-old as he searches for the one thing that will enable him to win the affection of the girl of his dreams. To find it he must discover the story of the Lorax, the grumpy yet charming creature who fights to protect his world.