Harry Potter and the Half-Blood Prince, opens next week on Wednesday, July 15, but the film already represents 61% of daily ticket sales on Fandango.
Advance ticket sales for the new Potter movie are outpacing advance sales for Transformers: Revenge of the Fallen and the fifth Potter movie, Harry Potter and the Order of the Phoenix, at the same point in those films’ sales cycles (eight days before release date).
“Harry continues to be ‘The Chosen One’, especially among movie fans,” says Rick Butler, Chief Operating Officer for Fandango. “‘The Half-Blood Prince’ is turning out to be one of our fastest-selling titles of the year, and has consistently been a top-seller ever since tickets went on sale on June 17.”