Select cast members and bands hit 15 cities
Here’s a unique promotional strategy for a movie. Summit Entertainment announced via a press release that there will be a Twilight Saga: New Moon cast tour visiting 15 cities nationwide.
The tour (scheduled for November 6 through 19) kicks off at Los Angeles’ Hollywood & Highland complex with a special event open to the public, where fans will be treated with performances by several bands featured on The Twilight Saga: New Moon soundtrack scheduled to include acts like Death Cab for Cutie, Anya Marina, Sea Wolf and Band of Skulls.
At each of the events’ 15 city stops, Twilighters will be treated to activities, games, Q&As with the cast and in many cities performances by the bands on the New Moon soundtrack.
Fans who acquire VIP credentials on October 31 will be granted access to a special event with select cast members at their respective malls. For the chance to register and meet cast members, fans need to visit Hot Topic or select Nordstrom stores at 8 a.m. on October 31 at one of the participating mall locations. They will be given access to return and meet select cast members at that same mall on the assigned scheduled date and time. VIP credentials provided on October 31 are limited, and will be distributed on a first-come, first-served basis to those who make qualifying purchases. VIP credentials are non-transferable.
Here’s a full listing of the stops:
11/6 Los Angeles @ Hollywood & Highland Center
11/8 Denver @ Park Meadows
11/9 Boston @ Natick Collection
11/9 Chicago @ Mall Location TBD
11/9 Washington, DC @ Fair Oaks Mall
11/10 Houston @ Houston Galleria
11/11 Minneapolis @ Mall of America
11/11 Philadelphia @ Cherry Hill Mall
11/11 San Francisco @ Stonestown Galleria
11/12 Atlanta @ Mall of Georgia
11/12 Seattle @ Westfield Southcenter
11/13 Miami @ Dadeland Mall
11/13 Phoenix @ Scottsdale Fashion Square
11/14 Salt Lake City @ Fashion Place
11/19 New York City @ Times Square
Source: Deadline.com, MTV