Hansel & Gretel Witch Hunters Skewer Box Office Competition, January Eyed As Prime Real Estate for Horror

This weekend, it was Hansel & Gretel: Witch Hunters, Tommy Wirkola’s horror-actioner starring Jeremy Renner and Gemma Arterton.

The film grossed an estimated $19 million – not quite hitting the projected numbers analysts were putting it at (on Friday, some said it would hit $25 million), still, not shabby for a film that is at 15% fresh on Rotten Tomatoes.

Mama came in at number two with an estimated $12.8 million bringing that film’s total to $48.6 million.

It appears January is become the “go-to” spot for horror releases.  Last year, The Devil Inside grossed big bucks.  2013 has started strong with Texas Chainsaw 3D, Mama and Hansel & Gretel: Witch Hunters all opening at number one.  Will next week’s release, Warm Bodies, keep up the genre winning streak?

Next year, Lionsgate has already marked its territory, claiming a January 20, 2014 date for Ghosts.


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