IMAX Corporation, Marvel Entertainment and Paramount Pictures today announced that the highly-anticipated action-adventure Iron Man 2, directed by Jon Favreau and starring Robert Downey, Jr., will be released to digital IMAX theaters simultaneously with the film’s worldwide release on May 7, 2010. The film’s limited IMAX release will be digitally re-mastered into the image and sound quality of The IMAX Experience with IMAX DMR technology. Iron Man 2 will be distributed by Paramount Pictures.
“The success of the first ‘Iron Man’ movie catapulted the franchise from the comic books to theatre screens, and we’re excited that the IMAX format will offer fans an even more immersive way to experience the sequel,” said Tim Connors, Chief Operating Officer, Marvel Studios.
“‘Iron Man 2’ is a fantastic addition to our growing film slate for 2010, which is filling out faster than any previous year,” said IMAX CEO Richard L. Gelfond. “The rollout of our digital projection system has enabled us to add more films to the slate, and we’re very excited to partner with Marvel and Paramount on this next installment of the incredible ‘Iron Man’ franchise.”
“We’re thrilled to once again be working with Paramount and our long time friends at Marvel Entertainment as we help to bring their characters to life in IMAX,” said Greg Foster, Chairman and President of IMAX Filmed Entertainment. “The combination of Marvel’s iconic ‘Iron Man’ story, Jon Favreau’s brilliant vision and Paramount Pictures’ talented team coupled with IMAX will make for a wild cinematic experience.”
The IMAX release will be digitally re-mastered into the image and sound quality of The IMAX Experience with proprietary IMAX DMR (Digital Re-mastering) technology. The crystal-clear images coupled with IMAX’s customized theatre geometry and powerful digital audio create a unique environment that will make audiences feel as if they are in the movie.
